Slooster tames the messiness of business software selection, with AI doing the heavy lifting so buying teams make faster, sharper, more defensible decisions

SAN FRANCISCO, CA, UNITED STATES, August 25, 2026 /EINPresswire.com/ -- AI is reshaping how enterprise software is built, marketed, and sold. Yet the way organizations buy it has barely evolved at all.

Organizations depend on hundreds of software applications to operate every day. With more than 180,000 enterprise software products—and growing—buyers face an unprecedented number of potential vendors to evaluate. Making that challenge even greater, software buying is intensely collaborative, involving procurement, IT, and stakeholders across the business. Yet despite rapid advances in AI, most buying teams still rely on spreadsheets, disconnected research, vendor demos, and endless meetings to make some of their most consequential technology decisions.

The problem isn’t a lack of information. It’s that organizations have more information—and more perspectives to reconcile—than ever before.
Today, San Francisco-based Slooster announced the public launch of Slooster Guide, marking the company’s emergence from stealth after two years of product development and customer validation.

Slooster Guide is an AI-powered platform that synthesizes external research, vendor information, and internal knowledge while orchestrating how organizations evaluate alternatives, reach informed alignment, and make faster, clearer, and more defensible buying decisions.

The company was co-founded by Blake Park and Surat Mukker, who recognized that while enterprise software selling had become increasingly sophisticated, enterprise software buying had not kept pace.

“Information isn’t the bottleneck anymore. Judgment is,” said Blake Park, Co-Founder and CEO of Slooster. “The enterprise software industry has spent the last thirty years reinventing how software gets built, marketed, and sold. Buying it has barely changed. We built Slooster because AI shouldn’t just help vendors sell more effectively. It should help organizations make smarter, faster, and more defensible buying decisions.”

Unlike analyst reports, software review sites, AI-supported procurement platforms, or general-purpose AI assistants, Slooster Guide is purpose-built for one job: getting buying teams to informed alignment so they make faster, clearer, and more defensible software buying decisions.

Organizations can define and prioritize evaluation criteria, discover and compare vendors, synthesize research from internal and external sources, gather stakeholder input, conduct structured evaluations, and produce an audit-ready record explaining how and why a decision was made.

“Our customers aren’t asking for more information,” Park added. “They’re asking for clarity. When everyone works from the same evidence and understands the same tradeoffs, organizations align faster, make better decisions, and can clearly explain why they made them.”

Slooster Guide is available immediately. Annual subscriptions start at $9,588 and include 12 enterprise software selection projects, with additional projects available as organizations scale their use.

To learn more or request a demonstration, visit www.slooster.com or contact Blake Park (info below).

About Slooster

Slooster is focused on one of the last major business decisions that has not been fundamentally reinvented: buying enterprise software. Its AI teammates synthesize evidence and orchestrate organizational decision-making, enabling buying teams to make faster, clearer, and more defensible software buying decisions. Founded in San Francisco, Slooster is on a mission to make organizations as sophisticated at buying enterprise software as the software industry has become at selling it.

Media Contact
Blake Park
Co-Founder and CEO
415-735-4920
blake@slooster.com
www.slooster.com

Blake Park
Slooster
+1 415-735-4920
blake@slooster.com
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